PRIVACY POLICY
1. Introduction and Commitment to Privacy
wifc.ca (“we,” “us,” “our,” or the “Website”) is firmly committed to protecting your privacy and safeguarding your personal information. This Privacy Policy provides a comprehensive explanation of how we collect, use, disclose, and protect information when you visit and interact with our website at wifc.ca.
This Privacy Policy has been developed to comply with the Personal Information Protection and Electronic Documents Act (PIPEDA), Canada’s federal privacy legislation governing how private sector organizations handle personal information in commercial activities. We are committed to meeting and exceeding the standards set by PIPEDA’s ten fair information principles.
By accessing, browsing, or using wifc.ca, you acknowledge that you have read, understood, and consent to the practices described in this Privacy Policy. If you disagree with any aspect of this policy, please discontinue use of our Website immediately.
2. Information We Collect
We collect different categories of information depending on how you interact with wifc.ca. We are committed to collecting only information that is necessary for the purposes we have identified.
2.1 Information You Provide Voluntarily
When you choose to interact with us directly, we may collect the following types of information:
| Information Type | Examples | Collection Context |
| Contact Information | Name, email address | Contact forms, newsletter registration |
| Communication Content | Message text, questions, feedback | Email correspondence, form submissions |
| User Preferences | Communication preferences, topic interests | Account settings, subscription management |
2.2 Information Collected Automatically
When you visit wifc.ca, certain technical information is collected automatically through cookies, web beacons, and similar tracking technologies:
- Device Information: Browser type and version, operating system, device type and model, screen resolution, language settings
- Usage Information: Pages viewed, time spent on pages, navigation paths, click behavior, referring websites, exit pages
- Location Information: General geographic location derived from IP address (typically city or province level, not precise location)
- Technical Information: IP address, internet service provider, connection type and speed, access times and dates
2.3 Information from Third-Party Sources
We may receive limited information from third-party services that we use to operate and improve our Website, including analytics data from providers like Google Analytics that helps us understand how visitors use our site, aggregated demographic information from advertising partners, and social media platform data if you interact with us through those channels.
3. How We Use Your Information
Under PIPEDA, we may only collect, use, and disclose personal information for purposes that a reasonable person would consider appropriate in the circumstances. We use collected information for the following specific purposes:
| Purpose | Information Used | Legal Basis |
| Website Operation & Delivery | Technical data, device information | Legitimate business interest |
| Content Improvement | Usage analytics, feedback | Legitimate business interest |
| User Communication | Contact information, correspondence | Consent / Contractual necessity |
| Newsletter & Marketing | Email address, preferences | Express opt-in consent |
| Security & Fraud Prevention | IP address, access patterns | Legitimate business interest |
| Legal Compliance | As legally required | Legal obligation |
4. Cookies and Tracking Technologies
4.1 Understanding Cookies
Cookies are small data files stored on your device when you visit websites. They serve various functions including remembering your preferences, understanding how you use our site, and enabling certain features. wifc.ca uses both first-party cookies (set directly by us) and third-party cookies (set by our service providers and partners).
4.2 Cookie Categories
| Category | Purpose | Retention | Required |
| Strictly Necessary | Core functionality, security | Session to 1 year | Yes |
| Performance/Analytics | Usage analysis, improvement | Up to 2 years | No |
| Functional | User preferences | Up to 1 year | No |
| Targeting/Advertising | Relevant ads, tracking | Up to 2 years | No |
4.3 Cookie Management
You have control over cookies through your browser settings. Most browsers allow you to view cookies stored on your device, delete all or specific cookies, block all or third-party cookies, and set preferences for future cookie acceptance. Be aware that blocking certain cookies may impact the functionality and features of wifc.ca.
Browser-specific cookie settings can be accessed as follows:
- Google Chrome: Settings → Privacy and Security → Cookies and other site data
- Mozilla Firefox: Settings → Privacy & Security → Cookies and Site Data
- Apple Safari: Preferences → Privacy → Manage Website Data
- Microsoft Edge: Settings → Cookies and site permissions → Manage and delete cookies
5. Information Sharing and Disclosure
wifc.ca does not sell, rent, or trade your personal information to third parties for their marketing purposes. We share your information only in the following limited and specific circumstances:
5.1 Service Providers
We engage trusted third-party service providers who assist in operating our Website and delivering our services. These providers have access only to information necessary to perform their specific functions and are contractually obligated to protect your information. Our service providers include web hosting companies that store our website on secure servers, analytics services like Google Analytics that help us understand usage patterns, email service providers that deliver our communications, and security services that protect against threats and attacks.
5.2 Legal Requirements
We may disclose your information when legally required to do so, including in response to valid legal processes such as subpoenas, court orders, or warrants, to comply with applicable Canadian federal or provincial laws and regulations, to protect the rights, property, safety, or security of wifc.ca, our users, or the public, and to investigate or prevent suspected illegal activity or violations of our Terms of Service.
5.3 Business Transfers
In the event of a merger, acquisition, reorganization, bankruptcy, or sale of all or a portion of our assets, your personal information may be transferred as part of that transaction. In such cases, we will provide notice before your information is transferred and becomes subject to a different privacy policy.
6. Data Security Measures
wifc.ca implements comprehensive technical and organizational security measures designed to protect your personal information against unauthorized access, alteration, disclosure, destruction, and other security threats.
Our security measures include:
- Encryption: SSL/TLS encryption protects all data transmitted between your browser and our servers
- Access Controls: Strict access restrictions limit who can view personal information on a need-to-know basis
- Infrastructure Security: Our hosting infrastructure employs industry-standard security protocols and regular updates
- Monitoring: Continuous monitoring for security vulnerabilities, suspicious activity, and potential threats
- Incident Response: Established procedures for responding to and mitigating security incidents
While we employ robust security measures, no method of data transmission over the Internet or electronic storage is completely secure. We cannot guarantee the absolute security of your information, and any transmission is at your own risk.
7. Data Retention Periods
We retain personal information only for as long as necessary to fulfill the purposes for which it was collected, to comply with legal obligations, and to resolve disputes. Our retention periods are as follows:
| Data Category | Retention Period |
| Contact Form Submissions | 2 years after last interaction |
| Newsletter Subscriber Data | Until unsubscription plus 6 months |
| Website Analytics Data | 26 months (Google Analytics default setting) |
| Server Access Logs | 90 days |
| Legal/Compliance Records | As required by applicable law |
8. Your Privacy Rights Under PIPEDA
As a Canadian resident, you possess specific privacy rights under PIPEDA that wifc.ca respects and upholds. We are committed to facilitating the exercise of these rights.
8.1 Your Rights
- Right of Access: You have the right to request access to the personal information we hold about you and to receive a clear explanation of how that information has been and is being used.
- Right to Correction: You have the right to request that we correct any personal information that is inaccurate, incomplete, or out of date.
- Right to Withdraw Consent: You may withdraw your consent for the collection, use, or disclosure of your personal information at any time, subject to legal or contractual restrictions and reasonable notice.
- Right to Complain: If you believe your privacy rights have been violated, you have the right to file a complaint with the Office of the Privacy Commissioner of Canada.
8.2 Exercising Your Rights
To exercise any of these rights, please contact us using the information in Section 11. We will respond to your request within 30 days as required by PIPEDA. We may need to verify your identity before processing certain requests to protect your information from unauthorized access.
8.3 Privacy Commissioner Contact
If you are unsatisfied with our response to any privacy concern, you may contact the Office of the Privacy Commissioner of Canada at: 30 Victoria Street, Gatineau, Quebec K1A 1H3, telephone 1-800-282-1376, or online at www.priv.gc.ca.
9. Third-Party Links and External Websites
wifc.ca contains links to numerous third-party websites, particularly online casinos and gambling platforms that we review. These external websites operate independently and have their own privacy policies and practices over which we have no control or responsibility. We strongly encourage you to review the privacy policies of any third-party websites you visit. Your decision to click through to external sites and your interactions with those sites are governed by their respective policies, not this Privacy Policy.
10. Children’s Privacy Protection
wifc.ca is not intended for individuals under the legal gambling age in their jurisdiction. In Canada, this means individuals must be at least 18 or 19 years old depending on province. We do not knowingly collect personal information from minors. If we discover that we have inadvertently collected personal information from someone under the legal gambling age, we will take immediate steps to delete that information. If you believe we may have information from or about a minor, please contact us immediately.
11. Contact Us
If you have questions about this Privacy Policy, wish to exercise your privacy rights, or have any concerns about how we handle your personal information, please contact our Privacy Officer:
Website: wifc.ca
Email: [email protected]
Response Time: We will respond to all privacy-related inquiries within 30 days as required by PIPEDA.
12. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices, technologies, legal requirements, or business operations. When we make material changes, we will provide prominent notice on wifc.ca and update the “Last Updated” date at the top of this document. For significant changes affecting how we handle your personal information, we may also notify you by email if you have provided one.
We encourage you to review this Privacy Policy regularly to stay informed about our information practices and your privacy choices.
Document Version: 2.0 | Last Updated: December 2025
